Advertising Opportunities

With over 1,200 OD and student members, advertising with the NCOS provides an excellent way to reach your target audience in North Carolina and beyond.

For more information contact Kristen Rauch at (919) 977-6964 or [email protected]

Classified Advertising

If you are looking to hire, the NCOS classifieds is your top choice to ensure your position is seen. The NCOS online classifieds page is the most visited members-only page on our entire site. New listings are also highlighted in the bi-weekly NCOS e-news.

Have another need besides hiring? The NCOS offers the following types of ads that can be placed:

  • Associate wanted/available
  • Practice for sale/wanted
  • Equipment for sale/wanted

As a member benefit, NCOS members can access the online classifieds ads and place an ad free of charge.

If you are an NCOS non-member optometrist or a non-optometrist/corporation and would like to place an ad, please submit the classified ad placement form. Pre-payment for all advertisements is required. Ads can be up to 100 words in length.

Rates 30-day 60-day 90-day
NCOS Non-Member Optometrist $100 $150 $200
Non-Optometrist/Corporation $200 $250 $300


Place a Classified Ad

Magazine Advertising

NCOS News is the premier magazine for NCOS members. NCOS News delivers a blend of updates, in-depth analysis and personal stories from optometrists across the state on topics that matter most to the profession. This big-picture view is the perfect complement to the weekly updates members receive from our e-news. NCOS News is distributed twice a year.


  • Magazine is distributed in February and August and is between 20-24 pages
  • Ads are in full color
  • Multi-ad discounts available
  • Client must supply artwork
  • Artwork must be submitted by predetermined deadline - early January for Winter issue / early June for Summer issue
  • Ad specs:
    • Full-page Bleed: 8.75”w x 11.25”h (Represents trim size. For an ad bleed, add 0.25” on all sides for trim. Live matter should not be less than 0.375)
    • Full-page Non-Bleed: 7.75”w x 10.25”h
    • Half-page Horizontal: 7.75”w x 5”h
    • Half-page Vertical: 3.75”w x 10.25”h
    • Quarter Page: 3.75”w x 5”h
Rates 1x 2x
Full Page $850 $750
Half Page $575 $500
Quarter Page $400 $350


Full Page Premium Placement Rates 1x 2x
Back Cover  $1,450  $1,350
Inside Front Cover  $1,175  $1,100
Inside Back Cover  $1,000 $950 


Magazine advertising is not available for any group that employs optometrists or ophthalmologists in North Carolina.

Email Advertising

Deliver your brand through emails our members count on for news, resources, tools, and education highlights. The NCOS has three different email options that boast an impressive 60% open rate on average, giving companies the opportunity to reach their target audience to showcase brand news, updates, and important events all year round. Advertising COPE approved continuing education events is not permissible.  

Email Options:

  • NCOS e-news - delivers the latest news and information on topics that impact our members the most. Distributed every other Tuesday.
  • Eye on Third Party - delivers the latest news and information on insurance, payors, billing, and coding from Dr. Rebecca Wartman, NCOS Third Party Liaison and leading third party expert in optometry. Distributed every other Tuesday. In addition to members it is also distributed to member office staff. 
  • Spring and Fall Congress registration - delivers event highlights and registration information. Distributed four times in the months leading up to the event.


  • Multi-ad discounts available
  • Client must supply artwork
  • Ad size: 1080 x 1080 px
  • Ad types:
    • Headline Ad - exclusive top placement, first piece of content readers see 
    • Body Ad - placement is in the body of the email 
Rates 1x 2x 4x
Headline Ad $300 $275 $250
Body Ad $200 $175 $150


Email advertising is not available for any group that employs optometrists or ophthalmologists in North Carolina. 

Check out our 2024 NCOS Industry Opportunities Guide for complete details on all the ways your company can reach your target audience.